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Why is LEGO’s social media strategy so outstanding?

Why is LEGO’s social media strategy so outstanding?

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12K views · 214 reactions | Conquer LEGO challenges, watch LEGO videos, get LEGO news, find new LEGO sets and see creations from other LEGO fans. It’s all in a day of the LEGO Life app. | LEGO | Facebook

12K views · 214 reactions | Conquer LEGO challenges, watch LEGO vi…

12K views1 week ago

LEGO Facebook Logo (Tutorial)

39K viewsJan 18, 2020

YouTubeTiago Catarino

424K views · 725 shares | There’s so much love and enthusiasm for the LEGO Expert Modular buildings. Are you a fan? Watch our video and celebrate the 10th anniversary with us. | LEGO | Facebook

424K views · 725 shares | There’s so much love and enthusiasm for th…

424.5K views3 weeks ago

2.6M views | Join our livestream on 11/6 at 6:15pm CET / 12:15 ET / 9:15am PT to discover a new build, plus members can win a signed version. | LEGO | Facebook

2.6M views | Join our livestream on 11/6 at 6:15pm CET / 12:15 ET / 9:1…

278.3K views3 weeks ago

43K views · 566 reactions | You don’t have to grow up, just because you grow older. Take it from our LEGO brick – 60 and still as playful as ever ❤ | LEGO | Facebook

43K views · 566 reactions | You don’t have to grow up, just becaus…

43.5K views2 weeks ago

Take a sneak peek into the lives of A-List LEGO Minifigures and their VIP lifestyle. Bring home the fun with the LEGO City Airport VIP Service set! LEGO.com/city | LEGO

Take a sneak peek into the lives of A-List LEGO Minifigures and thei…

450K viewsAug 24, 2016

150 reactions · 23 shares | Witness the very first Zero Gravity LEGO s…

175.8K views4 weeks ago

20K reactions · 5.2K shares | Marvel Studios’ Avengers: Endgame has …

915.2K views4 weeks ago

1.3K reactions · 139 shares | Every gift has a story. Start your story h…

537.9K views1 week ago

14,588 bricks 119 hours 3 builders = 1 Big Build of the Child. This is th…

231.3K viewsOct 17, 2020

168K views · 1K reactions | Design your very own level with the all-NE…

231.3K views3 weeks ago

🙃˙˙˙ʇᴉ ʇnoqɐ ƃuᴉɥʇǝɯos 'ǝʞᴉl 'ʇsnɾ s,ʇI ˙ʍouʞ noʎ 'lɐᴉɔǝds s’ʇǝs sᴉɥʇ ʇnq h…

1.2M viewsMay 16, 2019

272 reactions · 7 comments | Need an escape from reality? | LEGO | F…

1.9M views4 weeks ago

125K views · 4.2K reactions | Up next, your favorite LEGO Original …

125.1K views2 weeks ago

36K views · 1.9K reactions | Chi di voi si sta già preparando per il Nat…

36.6K views3 weeks ago

Inspire the next generation of architects, robotics developers, d…

139.1K viewsDec 6, 2016

How to make money selling brand new LEGO sets on Facebook Mark…

1.2K viewsOct 5, 2024

YouTubeThe Brick Side

It took over 400,000 LEGO bricks and 2,725 hours to build this life-si…

11.1M viewsMar 26, 2019

48,563 bricks and 170 hours later, this beautiful 269 pound LEGO NI…

617.4K viewsAug 9, 2018

125K views · 3.3K reactions | Update to upgraded LEGO Ideas Grand Pi…

125.4K views4 weeks ago

397K views · 11K reactions | We know that every little bit helps righ…

397.1K views1 month ago

210K views · 960 reactions | A little bit of easy building inspiration to …

210.2K views1 week ago

85K views · 554 reactions | Join machine hunter Aloy as she leads …

14.6K views2 weeks ago

940K views · 7.7K reactions | Celebrating 40 years of LEGO Spa…

940K views2 weeks ago

54 reactions · 8 comments | Build the NEW exclusive from the hit sh…

157K views2 weeks ago

293K views · 1.7K reactions | It only took a spaceship, spaceship, spac…

293.1K views3 weeks ago

2.2M views · 23K reactions | The 1:1 LEGO build of the adorable Fiat 50…

2.2M views2 weeks ago

202K views · 446 reactions | Replace the Easter eggs with some real LE…

202.2K views1 week ago

366K views · 1.9K reactions | Calling all architecture fans!  Check out …

366.8K views2 weeks ago

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