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Mahindra, SUV and Indigo
Legal Battle: Mahindra's BE 6e Electric SUV Renamed BE 6 Amid Controversy
Mahindra has renamed its BE 6e electric SUV to BE 6, priced at Rs 18.90 lakh, while contesting a legal trademark dispute with IndiGo.
'Baseless claim': Mahindra BE 6e electric SUV to be renamed BE 6 for now amid trademark dispute with Indigo
The conflict arose over the alleged similarity between Mahindra’s “BE 6e” and IndiGo’s established “6E” brand.
Mahindra BE 6e Gets A Name Change Due To Ongoing Legal Battle With IndiGo, Now Called BE 6
Mahindra, while contesting the brand rights in court, has decided to rename the BE 6e to BE 6 and will continue to contest Indigo to secure the BE 6e name
Mahindra Renames BE 6e Amid Legal Battle with IndiGo, Vows to Defend Brand Rights in Court
Indias renowned automotive giant, Mahindra & Mahindra, has found itself in a legal dispute with the countrys largest airline, IndiGo, over the name of Mahindras latest electric SUV, the BE 6e.
6E vs 6e: IndiGo, Mahindra Electric battle it out over a trademark
As Mahindra and IndiGo battle it out over the trademark, issues around usage and implications provoke debate. Brand experts feel there are too many nuances.
Mahindra Vs IndiGo Feud Update: BE 6e Now Renamed To BE 6
With no sign of the ongoing dispute settlement between Mahindra and IndiGo, the Mahindra BE 6e has been renamed BE 6. The SUV manufacturer also said it will continue to fight IndiGo to secure the BE 6
Mahindra to contest brand rights of BE 6e with IndiGo in court
Mumbai: Leading automaker Mahindra on Saturday said it will strongly contest the brand rights of its electric SUV ‘BE 6e’ in court, after InterGlobe Aviation Limited, which runs IndiGo airline, sued Mahindra over using the name ‘6E’.
Court accepts Mahindra's undertaking to drop '6E' amid tussle with Indigo
Mahindra agrees to rebrand its electric SUV, but maintains it will challenge IndiGo's claims; next hearing in the case in April 2025
Mahindra won’t use 6E mark for its EV until IndiGo case is disposed, submits undertaking
On the back of Mahindra renaming its SUV BE 6, the Delhi High Court has disposed of the application for interim orders and adjourned the case to April 2025 for final hearing, according to a Bar and Bench report.
Impacts
14h
Mahindra BE 6e: Prices, Features, and Exhibition Highlights
The mahindra be 6e price is an exciting new addition to the electric vehicle landscape, marking a significant milestone for ...
3d
on MSN
Delhi High Court accepts Mahindra’s undertaking to halt ‘6E’ use for new EV pending trial
After accepting the undertaking, the court disposed of IndiGo’s plea for interim relief, issued summons to Mahindra, and ...
1d
on MSN
Mahindra's BE 6e, XEV 9e set new standards in electric cars
Many are in race to manufacture electric cars and SUVs, but Mahindra was playing the ball quietly. Now, they have hit it out ...
5d
Mahindra BE 6E Temporarily Renamed To BE 6, Amidst IndiGo Lawsuit: Details
Mahindra Electric Automobile Limited (MEAL) will change the name of its electric SUV BE 6e to BE 6 at the time of launch ...
Carwale on MSN
3d
Mahindra BE 6 (BE 6e) driven: Now in pictures
We have already detailed the Mahindra XEV 9e in pictures, here is a picture gallery of the BE 6 detailing specifications from ...
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