Cracker Barrel badly misread its own customer base — and our culturally sensitive times — in trying to spruce up its image, ...

Online critics labeled the move as short-sighted, dull, woke. Shares of Cracker Barrel Old Country Store Inc. (CBRL on NASDAQ ...

The largest public response came last week, when the company unveiled a new design that just features the words, “Cracker ...

There are some things you just don’t change and one of those things is seemingly the logo for Cracker Barrel. The iconic original logo featured a man sitting on a wooden chair next to a barrel. Now, ...

Cracker Barrel has been in the news lately, and not in the best way, after the company announced it would be changing its ...

Cracker Barrel planned to celebrate a fall menu and logo makeover with a festive country music concert in New York City, but ...

Cracker Barrel has been in the news lately, and not in the best way, after the company announced it would be changing its ...

Cracker Barrel acknowledged the loud opposition to its new logo and remodel in a statement issued Monday, maintaining that Uncle Herschel is “not going anywhere” despite being removed from its updated ...

What has not changed, and what will never change, are the values this company was built on when Cracker barrel first opened in 1969: hard work, family, and scratch-cooked food made with care. A place ...

In its statement, the chain pledged to keep customer favorites and traditions alive, even as it experiments with a new look.

Was Arthur MacWaters fired as the Chief Marketing Officer of Cracker Barrel? No, that's not true: A viral social media post ...

On August 25, the company issued a statement to fans.