Foot traffic is down at American Eagle by almost 9% year-over-year for the week of Aug. 3, according to retail data firm Pass ...

Comedian John Crist discusses the uproar over the recent ad Sydney Sweeney appeared in for American Eagle on 'The Will Cain ...

When a brand sees momentum stall so sharply, it often reflects a reputational or cultural factor cutting through to consumers ...

American Eagle sparked a firestorm online late last month when the clothing company released a commercial featuring Sweeney, ...

An American Eagle ad featuring actress Sydney Sweeney drew criticism in July for its tagline “Sydney Sweeney has great jeans, ...

Despite backlash against American Eagle's 'Sydney Sweeney Has Great Jeans' ad, it shows a shift to traditional, sales-focused ...

Singer Ash Ruder explained her viral "Blue Genes" song about family struggles has no connection to American Eagle's ...

American Eagle Outfitters Inc. (NYSE:AEO) shares have climbed 16.26% since launching its Sydney Sweeney advertising campaign on July 23, despite new data showing accelerating declines in foot traffic ...

Sydney Sweeney Has Great Jeans” ad as clever, 12% called it offensive, 40% said it was neither and 8% were unsure, according to the poll.

Sydney Sweeney’s controversial ‘Great Jeans’ advertising campaign led to a bump in American Eagles stock and a rise in website traffic, but it has had a negligible impact on demand for the company’s ...

American Eagle Outfitters wanted to make a splash with its new ads starring actor Sydney Sweeney. The campaign has sparked a ...

Admittedly, the stock price's recent surge of approximately 25% might induce more investors to buy this stock. Nonetheless, ...