The Housing & Development Board ( HDB) will launch its first Build-To-Order (BTO) project in the new Sembawang North ...

Despite talent and tenacity, Women Inspiring Network’s founder rues that Indian women remain underrepresented on global ...

Mitsubishi Motors has hijacked Aussie culture with a new campaign featuring a classic AC/DC lyric change that every Australian knows and loves, via Richards Rose.Intending to promote the new ...

We like the transaction because it provides the combined entity with valuable scale, which facilitates better media purchase prices that can be resold to clients, and it gives Omnicom the opportunity ...

Sensing that scaled media planning and digital advertising were the future of the industry, WPP founded GroupM in 2003 to centralize all media buying operations under one umbrella. GroupM was a ...

With thousands of pictures of small-town American courthouses to choose from to drive home the message that we need ...

AI can remix the past, but it cannot accurately imagine the future. AI learns from what people have already done, popularized ...

With a journey that includes leadership roles at prominent companies like Marico and Amazon, Kedar brings extensive ...

The Insurance Marketing & Communications Association (IMCA) has announced the winners of its 2024 Showcase Awards, which ...

Parents For Future UK, the grassroots climate organisation made up of thousands of parents across the country, is backing the proposed UK-wide ban on fossil fue ...

A Georgia pizzeria received 100 free pizza boxed advertising the U.S. Border Patrol as part of a new marketing initiative.

Measuring media quality is just the first step. A bigger challenge looms: assessing media quality against a marketer’s short-term and long-term goals.