Nike aired its first Super Bowl ad in 27 years on Sunday as the sports giant attempts to attract more athletes to its ...

This special edition "Black Label" shoe is being released with nine other basketball sneakers as part of NBA All-Star Weekend ...

Celebrate the 40th anniversary of Michael Jordan's first NBA Slam Dunk Contest, here's where to pick up a pair online.

Boston Celtics star Jaylen Brown shared more insight into his public feud with Nike in a new interview released this week. In ...

SI: USA Basketball has denied it, but do you still think your issues with Nike cost you a spot on the Olympic team? Jaylen ...

Jordan Brand celebrated its 40th anniversary with a spectacular drone show over the Bay Bridge in San Francisco.

The fashion industry and the NBA have never been more in step than they are right now, but many players clothing lines are still overlooked.

NBA Champion and reigning Finals MVP Jaylen Brown has officially joined team Oakley for the athlete’s first ever brand ...

Nike dropped three new soccer cleats last week, spotlighting six international soccer stars in another push into the women's ...

The Jordan Luka 3 sneakers are lightweight and comfortable with an “IsoPlate” for additional stability and security. While ...

Under Armour has recently had problems in both its direct-to-consumer and wholesale businesses. Although annual sales through its direct-to-consumer channels increased to about $2.3 billion in fiscal ...

Indiana Fever star Caitlin Clark’s participation in Nike’s 2023 Super Bowl ad emphasizes her influence in promoting women in ...