Marketing Week40m
Sainsbury’s Christmas ad an early favourite among consumers, data suggests
Christmas ads featuring colourful characters, whether its the childhood favourite BFG or brand mascot Kevin the Carrot, ...
Marketing Week2h
Legal giant Linklaters appoints first CMO
Prior to joining Linklaters, Weener was fractional chief marketing and communications officer at tech scale-up Globacap, ...
Marketing Week6h
How skillful data use helped Channel 4 achieve its biggest E4 audience
The broadcaster’s targeted approach saw it bridge the viewing gap between the UK and Australian versions of hit reality show ...
Marketing Week6h
Brand Purpose
ITV – Staying true to its brand purpose: ITV’s bold move with ‘Mr Bates Vs the Post Office Aldi UK – Get a taste for sport – ...
Marketing Week16h
M&S, Warner Bros. Discovery and Lidl win big at the Marketing Week Awards
The 2024 Marketing Week Awards winners were revealed at a ceremony in Leicester Square last night, with Warner Bros.
Marketing Week15h
PwC’s Antonia Wade named Marketer of the Year
The consulting giant’s global CMO has been awarded the prestigious title of Marketer of the Year at the Marketing Week Awards ...
Marketing Week16h
Talent Trailblazer Award winner revealed
John Doe Group’s Unlocked Internship Programme has won Marketing Week and the Advertising Association’s Talent Trailblazer ...
Marketing Week16h
Marks & Spencer wins Brand of the Year accolade
Marks & Spencer has been crowned Brand of the Year at the Marketing Week Awards 2024, pipping shortlisted brands Greggs, ...
Marketing Week17h
Sainsbury’s shows strong growth as it doubles down on value and loyalty
Despite financial struggles at Argos, Sainsbury’s has seen growth in its sales and attributed success to its Nectar Price ...
Marketing Week1d
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