The space has received nearly $150 million in funding till date, with 2021 securing the most investment levels, according to ...

Streaming platforms in India are moving beyond just subscriber acquisition, The Economic Times reports.

India Inc has doubled its spending on research and development (R&D) in FY24, compared to the previous year, a Bloomberg ...

Increased growth prospects and evolving consumer preferences are pushing them to ramp up investments, The Economic Times ...

However, analysts warn of a slowdown in the current year due to increased regulatory scrutiny, The Economic Times reports.

Market uncertainties led firms to introduce new performance metrics such as brand building and employee engagement.