In an effort to create breakthrough, culturally relevant advertising, MullenLowe West’s president Jenn Wong hired a new ...

Estée Lauder completed its acquisition of The Ordinary owner Deciem Beauty Group in June this year, having first invested in ...

Carleara Weiss, a sleep science advisor at sleep apnea supply company Aeroflow Sleep, is also concerned that TikTok’s “sleepmaxxing” trend places such too much of an emphasis on purchasing products ...

Political ad spending is set to hit $10 billion this cycle, with some estimates as high as $12 billion. A huge chunk of that (88%) is spent on just seven key battleground states: Arizona, Georgia, ...

Amazon’s ad division revenue grew 19% year-over-year (YoY) during 3Q2024, outpacing its retail sales growth, the company shared in its latest quarterly report on Thursday. Amazon posted earnings per ...