Consumers today have clearly expressed a desire for personalized, streamlined digital engagements. A full generation into the digital journey, generative AI is making this possible. We are entering an ...

Welcome to another edition of the Microsoft Advertising product roundup. We’re now into the last three months of the calendar year, which means peak holiday season has arrived for many advertisers.

In the ever-evolving world of advertising, staying ahead of the curve is both a challenge and an opportunity. Recently, we held a masterclass at DMEXCO and delved into the intricacies of modern ...

Discover how Microsoft Advertising personalizes consumer journeys with AI-driven insights, reshaping ads for a seamless, connected experience.

As the world increasingly turns to digital entertainment, gaming has emerged as a popular activity, connecting people across the globe. Gaming is no longer niche; it's a universal hobby many people ...

India's festive season is a truly unique time of the year, sparked by the sheer number of vibrant festivities that fall from September to December, creating an extended retail peak unlike any other in ...

The wait is over! The finalists for the 9 th annual Microsoft Advertising Partner Awards are in! Year after year, we’re in awe of the extraordinary work coming from our agency, channel, supply, and ...

How the Microsoft + Roku collaboration will elevate your ad campaigns by connecting the dots between TV streaming, search, and audience ads The future of digital advertising is hybrid, collaborative, ...

A global study into green consumer behaviors and how these redefine business environmental strategy for corporate growth alongside effective and authentic marketing. Download this global research as a ...