Utah Mammoth. That is the permanent brand identity of Utah’s NHL franchise after a 13-month process that included four rounds ...

Utah Hockey Club is morphing into the Utah Mammoth. That’s what the NHL franchise will permanently be known as, the ...

Back in November, president of hockey operations Chris Armstrong told the media that they wanted the new jerseys to continue representing Utah while the team is on the road. He also noted how strong ...

OK, not actual mammoths, but their modern likeness will be on the jersey of every player on the team. ...

The NHL team in Salt Lake City is now known as the Utah Mammoth. Owners Ryan and Ashley Smith unveiled the franchise’s ...

The mammoth head is visible as a secondary mark on the club's away jersey, which uses the diagonal "UTAH" as its primary ...

Smith Entertainment Group revealed Utah Mammoth as its official team name on Wednesday. Here is how fans reacted.

Ideas for the Utah Mammoth game-day experience. McAfee and his team shared multiple ideas with Smith that could be i ...

With a nickname, logos and everything that goes with a permanent brand identity now officially a part of who they are, the ...

The Utah Hockey Club rebrands as Utah Mammoth, sparking a naming clash with Denver's Colorado Mammoth lacrosse team.

Ryan and Ashley Smith and Gary Bettman spoke at Delta Center following the Utah Mammoth name reveal. Here's what they said.

The new name for Utah’s NHL team, which completed its inaugural season after emerging from the ashes of the Arizona Coyotes, ...