The Detroit parade is the second largest behind the Macy’s Thanksgiving Day Parade in New York in terms of its viewership and the number of people going to see it in person — an estimated 1 million in Detroit last year, Michaels said. “We want to get Detroit on this big national map, and we’ve worked very hard to do that," he said.

DETROIT – The 98th America’s Thanksgiving Parade presented by Gardner White returns to Downtown Detroit on Nov. 28! The parade is held on Thanksgiving morning, Nov. 28, 2024.

Hob Nobble Gobble presented by Ford Motor Company helps raise funds for The Parade Company to produce America’s Thanksgiving Parade.

American's Thanksgiving Parade in Detroit, presented by Gardner White, will galavant down Woodward Avenue Thursday, drawing thousands to the city.

Here's everything you need to know to make the most of your long holiday weekend in and around Detroit. 🦃 America's Thanksgiving Parade: The three-mile parade down Woodward Avenue is in its 98th year.