Nike is launching the Kobe 9 Elite Protro "Masterpiece" sneakers and the Kobe Details apparel collection on February 8, 2025.

Nike unveiled its first Super Bowl commercial since 1998 during Sunday’s NFL broadcast. Created by Wieden+Kennedy Portland, ...

Nike has announced the Kobe 6 Protro "Sail" along with the Kobe Details apparel collection. Its drop date is set to February 13, 2025.

Nike wasn’t the first shoe company to create partnerships with athletes, but they’ve done it better than anyone. The ...

More than a half-dozen elite female athletes are starring in the new commercial, as the apparel maker capitalizes on the ...

Las Vegas Aces star A’ja Wilson made waves on Tuesday with a powerful Instagram post that quickly captured fans' attention. Wilson shared a striking photoshoot featuring Nike gear, showing off her ...

Gilas Pilipinas will sport new gears and kits this year after an end to its longtime partnership with renowned sports brand ...

Jalen Hurts has had a great season, but his off-field ventures have helped him secure deals with brands like Nike, and create ...

Nike is reportedly set to launch the Air Force 1 SK8, a skate-specific version of its beloved Air Force 1 silhouette.

Former Cal basketball star Jaylen Brown is known for two things at the moment. He was the NBA Eastern Finals MVP and the NBA Finals MVP while helping the Celtic ...

The fashion industry and the NBA have never been more in step than they are right now, but many players clothing lines are still overlooked.

marketing and content partnership that solidifies NIKE, Inc. as the leader in global basketball and as the exclusive on-court uniform and apparel provider for the NBA, WNBA and NBA G League.