The VP of Global Creative, who built Pinterest’s in-house creative agency “House of Creative,” talks about how the brand ...

Having spent over two decades in India and Singapore as a marketer at the home of branding, Procter & Gamble, Coach CMO and ...

Lina Polimeni, chief corporate brand officer at Lilly, notes that public perception of the company has historically been ...

Sportswear brand Columbia has picked Adam & Eve/DDB to take on its global creative account following a competitive pitch ...

The actor and filmmaker partnered with Purina Dog Chow to announce the winner of the Service Dog Salute category at the New ...

Publicis Media has laid off less than 1% of its U.S. workforce due to staffers ignoring its return-to-office policy, ...

Mother has hired Prachi Virani as head of content, aiming to enhance its content strategy. In the role, which is new for the ...

Major agencies, including Leo Burnett Australia, Saatchi & Saatchi Australia and New Zealand, and Publicis Worldwide ...

Interpublic Group (IPG) reported flat organic revenue change (excluding billable expenses) and has held R/GA and Huge for ...

In terms of discipline, revenues at WPP's global integrated agencies were up 0.5% (versus +0.1% in the same quarter of 2023), ...

In the early 2000s, Victoria’s Secret fashion shows oozed opulence and exclusivity — featuring Fantasy Bras bedazzled with ...

Saatchi & Saatchi scored a spot on the roster of a large Chinese dairy conglomerate, with media billings valued at $796m. The ...