Google is abandoning its plans to drop third-party cookies from Chrome. Back in January 2020, Google made a big announcement ...

Privacy Sandbox, originally pitched as an alternative to cross-site ad tracking, will not show a standalone prompt. Instead, ...

Google’s plan to phase out third-party cookies in Chrome is officially over. In an update on Tuesday, Google Privacy Sandbox ...

Google has officially backtracked on its long-standing pledge to eliminate third-party cookies from Chrome, further delaying ...

Google will not be rolling out a standalone prompt for third-party cookies and will maintain its current approach to offering ...

Alphabet's Google said on Tuesday it will not be rolling out a new standalone prompt for third-party cookies and will retain ...

The company says it will maintain the status quo rather than show a pop-up that could push users to try Google's alternative ...

Since the start of the Privacy Sandbox project, Google has been strongly pushing to eliminate third party cookies entirely ...

Apple is warning its iPhone users to delete a common app, claiming it’s a danger to digital privacy. Without mentioning the ...

Google’s SSP and ad server businesses have been ruled monopolies. And Google Chrome isn’t going to change its third-party ...

Google's decision to maintain third-party cookies without a new consent prompt exposes limitations in its Privacy Sandbox alternatives.

Beginning in 2019, Google embarked on an effort under the Privacy Sandbox banner aimed at developing a new way to target ads ...