The OMEGA x Swatch MoonSwatch "Moonshine" watch has been making waves in the horology community. The watch signals a unique fusion of style and technology. As the year 2023 draws to a close, Swatch ...

Another trip to the moon! The Omega × Swatch Speedmaster MoonSwatch 1965 is the latest MoonSwatch collaboration between these two iconic brands — and the good news is that it’s a non-limited edition ...

In 1962, Walter Schirra was the first astronaut to wear an Omega chronograph watch in space during the Mercury-Atlas 8 mission. The company’s watches were also worn during the first spacewalks, but ...

Just when watch collectors believed they were out of the MoonSwatch craze, Swatch and Omega are at it again, revealing the release of a second super sleek, all-black variation of the Mission to ...

The hottest watch of the year sold for $260 last weekend and spurred chaos across the world. Swatch and Omega partnered for an affordable version of the latter’s iconic Speedmaster, dubbed the ...

If you’ve been wondering about what’s happening next with the OMEGA X Swatch MoonSwatch collaboration, look no further. Swatch has just teased an upcoming Snoopy collaboration on its Instagram, and I ...

Astrology-themed merchandise may be a hot commodity in the shopping market, but Omega and Swatch’s MoonSwatch collaboration caused actual retail chaos. First released last weekend, the 11-piece ...

Omega and Swatch have announced a partnership to produce a small collection of hybrid timepieces that incorporate the luxury of Omega with the more casual "street brand" of Swatch. These new watches, ...

A recent animated video featuring Snoopy Dog on Omega's Instagram account hinted at an upcoming collaboration for watch enthusiasts. This watch collection is expected to take inspiration from the ...

Want more watch coverage? Get About Time, Esquire’s free newsletter devoted to the watch world, in your inbox every Sunday. Sign up here It’s no secret that the old guard of luxury labels is ...