NEW YORK--(BUSINESS WIRE)--RTB House, a global company that provides leading-edge marketing technologies for top brands and agencies worldwide, today announces the appointment of Michael Lamb as Chief ...

As ecommerce takes off globally, retargeting technology and demand-side platform (DSP) provider RTB House, which works with brands in 29 markets, is educating international advertisers about ...

NEW YORK--(BUSINESS WIRE)--In a significant development, RTB House, a leader in digital marketing, has announced the introduction of ContentGPT. This innovative technology component is set to ...

NEW YORK, April 30, 2021 PRNewswire-PRWeb/ — RTB House, a global company that provides state-of-the-art marketing technologies, today announced that their Streaming Video Ads was named a winner of a ...

NEW YORK, June 3, 2021 /PRNewswire-PRWeb/ — RTB House, a global company that provides state-of-the-art marketing solutions for top brands and agencies worldwide, today announced a collaboration with ...

Sophia Cao, RTB House’s newly appointed director of private advertising advocacy, knows how to play nice in the sandbox – because, well, she used to work there. Cao moved to Ad Tech Land in May after ...

Advertisers are under pressure to provide transparency and insights around campaign performance. To support performance and measurement in a post-cookie world, RTB House is working on several ...

NEW YORK, April 26, 2021 /PRNewswire-PRWeb/ — RTB House, a global company that provides state-of-the-art marketing technologies, today announced that Sean Greene has been hired as Vice President of US ...

RTB House unveiled a new generative artificial intelligence (AI) solution that leverages first-party publisher data to provide marketers with more precise consumer insights, according to a press ...

RTB House has been testing Google’s Privacy Sandbox tools, including Federated Learning of Cohorts (FLoC), and didn’t learn about the rollout delay in 2023 until ...

Digital advertising has always promised precision, but contextual targeting has consistently fallen short. For years, advertisers have struggled with crude systems that serve ads for wedding dresses ...

The first ad tech company to be powered entirely by autonomous Deep Learning algorithms, RTB House’s technology uses neural networks to deliver self-driving personalised advertising to thrive in the ...