Rocky Mountain and Van Rysel bicycles, and apparel and accessories from Swift Industries, Stio and Peppermint Cycling to be added to cycling offerings providing customers an elevated selection SEATTLE ...

Crafting the people’s bike while creating confident riders. That’s how REI views its role in mountain biking, using its unique business model of a membership-led co-op to design product that can serve ...

"As we grow our premium cycling assortment at REI, we're excited to partner with Rocky Mountain," says Kelley Hemminger, senior category merchandise manager at REI. "With over four decades of ...