Digital fashion house Blueberry announces an in-game couture collaboration with gaming platform Roblox, featuring K-pop ...

Young people get Roblox. Advertisers … not so much. Roblox hopes to rectify that with its recently launched partner program. The program connects advertisers with agencies and game developers that are ...

K-Pop group aespa’s latest digital partnership is with a fashion brand called Blueberry. And no, that isn’t us typo-mangling Burberry. Blueberry is a ‘digital fashion house’ that creates virtual items ...