Marketing Interactive

OREO and BTS serve a cookie made for fans, not shelves

OREO is tapping into K-pop fandom culture with a new global collaboration with BTS, unveiling a limited-edition cookie inspired by Korean street food and fan engagement traditions. The campaign, ...
NBC New York

Oreo and Post Malone team up for ‘first-of-its-kind' cookie flavor

“Congratulations” to Post Malone on his Oreo collab. Someone “Pour (Him) A Drink” of milk. On Jan. 22, the sandwich cookie brand announced the launch of Limited Edition Post Malone Oreo ...