Ahead of the 2025 NBA All-Star Weekend, Boston Celtics star Jaylen Brown continues to use his platform for a greater cause—supporting Black-owned businesses and empowering communities of color.

Boston Celtics superstar Jaylen Brown has announced the latest initiative to support Black-owned businesses in the Oakland, California, community. Copying the success of another program started by ...

Jalen Brown grabbed attention at the Boston Celtics ... name Paul McCartney or Sabrina Carpenter,” a fan added. “Ight. Black History Month ends for him today,” a social media user commented.

Brown’s ongoing commitment to creating generational wealth within these communities remains unwavering, and his latest initiative he’s just recently announced, OaklandXChange, demonstrates ...