Rolling Stone

How ‘Raising Your Ya Ya Ya’ Became a Way of Life Online

In the first verse of “I’d Rather Be Me” from the musical Mean Girls, there’s a note that’s frankly a bit too high for your average voice to sustain. It requires a clear tone and solid belt — a vocal ...
Sun Sentinel

‘Raise Your Ya Ya Ya!’: South Florida musical director turns into viral sensation — and has a show in Boca

Have you heard of “Raise Your Ya Ya Ya”? It’s a voice-coaching video that — if you add up all the clicks from TikTok, YouTube, Instagram and Facebook — has gotten a billion-plus views. And it’s the ...