He even offered minor-ish Instagram stars $150 a pop to support his campaign on the platform. But why? We asked several people connected with politics, memes, and political memes the obvious question.

Creating memes without tags, Butler says, is like creating “internet dark matter.” Memes are chiefly user-generated, and there’s little awareness among users of the benefits of alt-tagging.

A silly and potentially dangerous meme is back and going viral Updated: 11:21 AM EST Jan 11, 2018 No laughing matter: Memes making light of eating laundry detergent pods resurface ...

Finally, in a subversion and reversal of power dynamics, Karen and BBQ Becky memes police White supremacy and explicitly call for consequences, providing Black communities with a form of agency. Hence ...

A silly and potentially dangerous meme is back and going viral Updated: 10:21 AM CST Jan 11, 2018 No laughing matter: Memes making light of eating laundry detergent pods resurface ...