Dollar Tree opens more stores in affluent ZIP codes as prices rise

Half of Dollar Tree’s new locations since 2019 are in wealthier ZIP codes, reflecting a shift toward higher-income shoppers, Bloomberg reports.

Dollar Tree is invading posh neighborhoods after years of catering to low-income customers— breaking ‘stigma of the dollar store’

Dollar Tree is turning over a new, slightly more luxurious leaf. The discount retailer is opening up shop in more affluent neighborhoods in an effort to draw out the nation’s biggest spenders. Nearly ...

Dollar Tree Now Has a Copycat of a Fan-Favorite Aldi Treat—but for a Fraction of the Price

Its newest addition is no different. It's a copycat of a fan-favorite Aldi treat that shoppers love so much, they sometimes ...

Dollar Tree makes an upscale play to fuel sales

Dollar Tree's expansion into wealthier ZIP codes reflects broader retail trend as inflation drives affluent consumers to discount stores for everyday essentials.
Allrecipes on MSN

Dollar Tree's new $1.50 find is a beloved treat that gives Jell-O some serious competition

"It's my new go-to treat!" ...
Southern Living on MSN

Dollar Tree Just Launched A Cheaper Version Of This Popular ALDI Snack

Stock up on these sweet copycat treats.
Apartment Therapy on MSN

This $7 Dollar Tree Kitchen Cabinet Storage Hack Is So Smart

I can't wait to try it!
Woman's World on MSN

Best Dollar Tree Hobbies: Budget-Friendly Crafts for Winter Under $1.50

In the midst of this freezing cold winter, you probably find yourself stuck inside with not much to do. When you get tired of ...