ISpot.tv has received Media Rating Council (MRC) accreditation for its ability to identify, verify and track national TV ad occurrences across 178 linear and broadcast networks, per details shared ...

TV and video measurement company iSpot is launching "SAGE" -- an agentic AI platform --to accelerate brands' workflows for the measurement company’s vast creative, audience, and outcome data for ...

Cross-platform TV ad measurement and attribution company iSpot.tv has acquired Ace Metrix, which performs attitudinal measurement for TV and video creative. iSpot, which measures advertising reach, ...

BELLEVUE, Wash.—iSpot, a cross-platform TV ad measurement and attribution company, has announced the launch of iSpot SAGE, an agentic AI-powered platform that the company says revolutionizes how ...

Dale worked with David Droga beginning at Saatchi London and eventually became one of advertising’s most acclaimed producers.