Consumer products businesses are acutely aware of the power their retail partners hold. It’s data. They know who the customers are, what they buy, how often they buy it. Production costs are up.

Dolphin Entertainment CEO Bill O'Dowd details how the creator economy has changed consumer product launches on Variety's 'Strictly Business' podcast.

MALIBU, Calif., Dec. 19, 2025 /PRNewswire/ -- The Consumer Marketing Awards (CMA Awards) announces the winners of the 2025 program and introduces a new Icon of the Year honor, awarded to The Michelin ...

Forbes contributors publish independent expert analyses and insights. Career in marketing consulting, supercharging big brands and startups. The shift to digital has led companies to rely more on ...

Nike alum Ron Faris is trading in sneakers for mouse ears. Disney hired Faris as senior VP of global marketing for Disney Consumer Products, the company’s division that produces products spanning toys ...

Opinion: Developments last year have created fertile soil for litigation on consumer outreach, product labeling and marketing ...