Coca-Cola’s FIFA World Cup Trophy Tour brings the iconic prize to U.S. and Canadian cities ahead of the 2026 tournament.

The FIFA World Cup Trophy Tour by Coca Cola will be visiting 38 different cities across North America to give fans a chance to see the prestigious hardware before the big tournament begins this summer ...

The FIFA World Cup Trophy Tour is set to kick off in Los Angeles on March 24 and will span for more than two months. Here is ...

FIFA will be taking the World Cup Trophy to every host city participating in the 2026 World Cup. When will the trophy come to ...

The campaign debuts with "Bubbling Up," the first of three TV spots rolling out in the lead-up to FIFA World Cup 2026. The ad ...

Ads set to a cover of Van Halen’s “Jump” show shared excitement for a tournament that is arriving in a highly fractured political climate.

Coca-Cola says the FIFA World Cup Original Trophy Tour is designed to connect with football fans around the world by tapping into the emotion, hope and passion the game represents.

Travis Barker is featured on a new cover of the Van Halen classic "Jump," recorded for Coca-Cola's ad campaign leading up to ...

Coca-Cola believes that World Cup marketing in the U.S. must reach beyond soccer’s existing fan base and help set the stage ...

J Balvin, Amber Mark, Travis Barker, Steve Vai Collab On Coca-Cola Anthem For FIFA World Cup 2026 Coca-Cola Anthem For FIFA ...

The spirit of football came alive as His Excellency Beugré Mambé, the Prime Minister of the Republic, officially welcomed the Original FIFA World Cup™ Trophy to Côte d’Ivoire, marking an unforgettable ...

The Coca-Cola Company and FIFA have announced that the FIFA World Cup™ Trophy Tour by Coca-Cola will make 38 stops across Canada, Mexico and the United States, giving fans a once-in-a-lifetime ...