Coca-Cola launched Project Fizzion, an AI system built with Adobe that governs its brand identity across more than 200 ...

So what did rival brand Pepsi do? They poked a little fun. Taking to socials, Pepsi debuted a 'new' logo design in a subtly ...

The new identity looks like a simple design update. It serves as a succession plan for the world’s most famous product.

The 140-year-old brand debuted a new visual identity this week. For any brand, a major redesign is a make-or-break moment. But for legacy companies with decades of clout behind them, the stakes are ...

As AI makes it easier than ever to generate new creative, the company is betting that consistency matters more than reinvention.

From juices and tea, to sparkling water and other sodas, the Coca-Cola corporation owns more of your favorite beverages than ...

Ale-8-One, Kentucky's only surviving homegrown soda, turns 100 in 2026. Here's the story of the ginger-citrus drink that once ...

The full scope, nature and impacts of the incident are not yet known,” Coca-Cola said in a Securities and Exchange Commission ...

Coca-Cola announced a subtle tweak to its brand design on Monday. The iconic beverage company dubbed it a “visual refresh,” and there’s a new 90-second video to announce the changes. But social media ...

Hard Rock Cafe and Coca Cola launched Hard Rock Rising. The music competition spans 34 countries and 64 Hard Rock Cafes, ...

Fairlife has temporarily suspended operations in the United States after it was hit by a serious cyberattack on Thursday.