WITH THE ADVENT OF FEDERAL LAWS controlling spam e-mail, CPAs must exercise caution in their communications with clients and prospects. In so doing they can improve the look and effectiveness of their ...
Since 2003, the CAN-SPAM Act has regulated various aspects of email marketing campaigns. And now—after a three-year period of consideration—the Federal Trade Commission has announced four new rule ...
Some folks are heralding the CAN-SPAM ACT of 2003, signed by President Bush, as the tool that will finally root out the scourge of junk e-mail. Admittedly, it's a step in the right direction. Good ...
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