According to one sports media report, using augmented reality in sports broadcasts increased view engagement by 15%. There was also a 20% rise in viewer retention following major athletic event ...

While tossing a digital shoe may not be as satisfying as throwing an actual flip-flop, it may actually be beneficial for your ...

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As we roll into 2024, the virtual reality landscape is in flux. While big players like Apple, Sony, and Meta are making serious moves into the space, consumer sales have cratered—according to ...

Anticipated release between 2026 and 2027 The Apple Glasses are set to make a significant impact on the augmented reality landscape, offering a blend of innovative features and practical ...

“Augmented reality is transforming the customer service landscape, making it more interactive, personalized and accessible,” said Dominik Angerer, Storyblok CEO.

Apple plans to announce a new mix-reality headset this spring with plans to launch the product in fall 2023, according to a new report. (Reuters/Mike Segar/File Photo / Reuters Photos) ...