In the battle against climate disinformation, native advertising is a fierce foe. A study published in npj Climate Action led by Boston University (BU) researchers, in collaboration with Cambridge ...
Researchers investigating the effectiveness of outdoor ads promoting climate change awareness and action found that a general message of climate emergency awareness received more QR code scans ...
Viewers in Los Angeles watching the Super Bowl this year were shown the first-ever climate advert from a nonprofit group. The Super Bowl advert was created by climate change marketing experts at the ...
In the true spirit of coopetition, 17 of New York’s top marketing, advertising and communications agencies have partnered with leading climate scientists and non-profits to harness consumer insights ...
Since November 2025, commuters at Southwark tube station in London have been passing walls lined with vintage-style posters parodying oil and gas advertising, instead of ads promoting flights or ...
Floods, hurricanes and record-breaking heatwaves aren’t usually seen as marketing opportunities. But for Science Moms, a nonprofit and nonpartisan organization composed of climate scientists who are ...
An ad running in Wisconsin and other swing states is urging residents to consider a new term to describe severe weather events worsened by climate change: "unnatural disasters." Science Moms, a ...
On today’s pod we talk about Ritz-Carlton’s award winning video, Iberostar’s climate concerns, and lessons on AI from startup investors. Good morning from Skift. It’s Friday, June 27. Here’s what you ...
An environmental group is calling out Democratic Gov. Gavin Newsom's climate leadership in a six-figure battleground state ad buy which claims his policies in California have "significantly undermined ...
In the battle against climate disinformation, native advertising is a fierce foe. A study published on March 4, 2025 in npj Climate Action led by Boston University (BU) researchers, in collaboration ...