Don’t let the sneakerhead detractors, or outright Kanye West haters, fool you—the adidas Originals YEEZY Boost is the hottest shoe in the game. The long teased YEEZY Boost 350 V2 will be ...

The brand says it has momentum, though some analysts wonder what will follow the current hype around its legacy Terrace ...

On December 2 nd, Footwear News will honor Kanye West with the “Shoe Of The Year Award", acknowledging the success and cultural imprint of his Adidas ... With his Yeezy Boost 350, priced at ...

The guidance assumes Adidas will sell the rest of its Yeezy inventory, on average, at cost. The preliminary Q3 results are the latest sign that Adidas is recovering from the Yeezy saga ...

Anyone seriously interested in copping a pair of the adidas Originals Yeezy Boos t, you need to be reading this. The adidas Originals flagship store in London, in the absence of the adidas ...

Adidas has about 1.2bn euros (£1bn; $1.3bn) worth of Yeezy shoes sitting in storage. Mr Gulden said the firm had decided to sell some of the merchandise, instead of donating it, because it did ...

Adidas plans to sell remaining stocks of Yeezy sneakers from its defunct partnership with Kanye West, for at least the price it cost to make them. The firm cut ties with the rapper and fashion ...

Wales Bonner dug into the Adidas archives and landed on the iconic Adidas Originals Superstar. There are also additional Samba designs. One gets an update and will be released in two crocodile ...

It’s part of the business.” The end of the partnership left Adidas with Yeezy stock worth over £1bn. The company decided against destroying it and giving it away wasn’t an option as it ...

At the top of the sneaker game, two iconic brands are facing off: Kanye West’s Yeezy line with adidas and Nike’s Air Jordans. In many ways, it’s a David and Goliath story, as the greatest ...

Today, adidas Originals announced an exciting new collaboration between global music sensation Bad Bunny and soccer icon Lionel Messi. The “Bad Bunny & Messi Collection” highlights the ...