Perhaps that phrase won't catch traction, but for the next couple of days, Las Vegas will be at the center of the college basketball world as the one-of-a-kind Name, Image and Likeness Players Era Festival tournament has finally arrived. Being the driving ...

The Fighting Irish are set to showcase their talents in Las Vegas at the Players Era Festival. Here's what to expect.

Events like the Players Era Festival -- a “first-of-its-kind, NIL-driven” basketball tournament featuring some of the top programs in the nation -- could “just be the beginning” for collegiate basketball programs looking for ways to earn money to fund NIL.

The holiday season is here, but the blue collar boys of Alabama basketball are still clocking in for work at the Players Era Festival in Las Vegas, NV.