NBC, Comcast and MS
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NBC, MS and Liberal media split
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The new name and logo, which were brutally mocked online, are part of Comcast’s $7 billion spinoff of cable assets.
The upcoming spinoff of communications giant Comcast’s ($CMCSA) linear television arm, which will form a new operation called Versant, will not
MSNBC is rebranding to MS NOW, dropping the NBC name and iconic peacock logo. This change is part of Versant's split from Comcast's NBCUniversal.
The progressive cable news network MSNBC will formally change its name later this year to MS Now, standing for My Source for News, Opinion, and the World. The change is part of a corporate transformation as the network breaks off from other parts of the NBCUniversal family,
MSNBC's proposed name and logo change isn't quite landing, especially on the Internet. See what netizens are saying about the rebrand.
Filmmaker Ami Horowitz says MSNBC’s rebranding to MS NOW “kind of sucks”. “It sounds like … some kind of feminist version of Mr Right Now … the branding just kind of sucks,” Mr Horowitz told Sky News host Rita Panahi.